Privacy Policy

Last updated: April 13, 2025

Locas Media (“we”, “our”, or “us”) is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, and protect your personal information, particularly in relation to advertising conducted via Meta Business Suite (including Facebook and Instagram platforms).

1. Who We Are

Locas Media is a sole trader business based in Perth, Western Australia, specialising in content creation for the automotive and outdoor lifestyle sectors. We offer services including photography, videography, editing, and digital content strategy.

2. What Information We Collect

Through our use of Meta Business Suite for advertising, we may collect:

  • Identifiers such as your name, email address, and phone number (if voluntarily submitted).

  • Demographic information like age range, gender, and location (as aggregated and provided by Meta platforms).

  • Behavioural data including how you interact with our ads, pages, and website.

  • Device information such as browser type, IP address, and device ID.

  • Any other data you voluntarily provide via lead forms or direct messages on Meta platforms.

3. How We Collect Information

6We may collect your data through:

  • Facebook and Instagram ad campaigns (e.g., lead forms).

  • Meta Pixel tracking on our website.

  • Direct engagement via social media interactions.

This data may be collected directly from you or via Meta’s analytics tools.

4. Why We Collect Your Data

We use this information to:

  • Deliver targeted advertising.

  • Respond to enquiries from Meta platforms.

  • Improve our services and understand our audience.

  • Build custom or lookalike audiences for campaigns.

We do not sell or rent your personal data to third parties.

5. How We Store and Protect Your Information

We store data securely and follow Australian Privacy Principles (APPs). Safeguards include:

  • Secure, encrypted platforms (e.g., Meta, Google, CRM systems).

  • Data access limited to authorised personnel only.

6. Third-Party Sharing

We may share data with trusted service providers only when necessary, including:

  • Meta Platforms Inc. (Facebook & Instagram)

  • CRM or email services (e.g., Mailchimp)

  • Website hosting and analytics providers (Squarespace)

All third parties are expected to uphold privacy standards equivalent to ours.

7. Your Rights and Choices

You have the right to:

  • Request access to your personal data

  • Request correction or deletion of your data

  • Opt out of marketing communications

  • Withdraw consent to future data collection

To submit a request, email us at locasmediaaus@gmail.com. You can also manage preferences through your Facebook or Instagram privacy settings.

8. Changes to This Policy

We may occasionally update this policy to reflect legal or technological changes. The most current version will always be available on our website.